YOTSO

Yotso is a passion project that revolves around a fictional fashion brand. Inspired by the work of Alexander McQueen the VR sculpted mannequins resemble the attitude of highly confident

models through their motion and dynamic poses. The graffiti textures and splashes of paint add

a youthful and urban feel to the project. With graphic elements derived from the AY logo such as

an enormous atrium chandelier the project focuses on the customer's experience. The idea

of confusion and play with space and visual illusions is aimed to create a sense of adventure and playfulness that can be seen in a modern art museum. The enormous fully reflective columns

and the intertwining of raster lines in depth move as one travels through the space.  
 

YOTSO ltd.

+44 (0) 7880 337790